In today's highly developed information society, with the continuous development of the market economy, outdoor advertising and signs are an important carrier of modern economic and social information and an important part of the city image. Its lighting field is attracting more and more attention. According to statistics, more than 80% of people's information is obtained through vision. Advertised media (LightasA dvertisingM span>edium)For example, if Without light, advertising communication, product promotion, city night beauty, people's nightlife, etc. would be impossible to talk about. The efficacy of an unlit advertisement is only 50% of the effect of an illuminated advertisement..
in logo lighting Most of the light sources use LED injection molding modules, LED injection molding module has become the most popular and eye-catching sign lighting source in the world due to its own product characteristics. Compared with other light sources such as fluorescent tubes and traditional light strings, LED injection molding modules not only have high luminous efficiency, uniform brightness, low energy consumption, high reliability, and long life, but also are easy to use, do not contain harmful substances such as lead/mercury, and are not safe. Hidden danger, almost no maintenance cost. Therefore, LED injection moulding module has become the replacement for traditional light string and The best choice for fluorescent tubes.
At present, what is the status of advertising signs and lighting in my country? According to the survey, since 1979, my country's advertising industry has developed very rapidly. By the end of 1993, the number of advertising business units nationwide had soared to 31,000, with an advertising turnover of 13.4 billion yuan; in 1995, the number of advertising business units in my country had increased to 48,000, with 470,000 employees and a turnover of 27.3 billion yuan. RMB; in 1996, the number of advertising units rose to 52,800, with 512,000 employees and an annual turnover of RMB 36.6 billion; by 2003, the turnover of advertising in China exceeded RMB 100 billion, of which outdoor advertising was another Among all advertising media, the growth rate is the largest (the growth rate is more than 2 digits every year), reaching 12.6 billion yuan. The number of units operating outdoor advertising has reached 63,000, and the number of works has reached 2.08 million (pieces). The development trend is very gratifying.
From the above data, it can be seen that the demand and development space of advertising signs and their lighting is very large, which means that a large number of LED injection molding module provides the light source for it.