The theme of the 21st century is peace and development. However, today's world development is facing many problems. Pollution and waste are the two major problems restricting development. All countries in the world are looking for ways and methods to reduce waste. In particular, we can learn and gain insights from the initiatives of developed countries in this regard.

In 2014, the US government's plan to completely ban the production and import of incandescent lamps in the country came into effect. Canada also officially banned 75W and 100W incandescent lamps from January 1, 2014, and 40 and 60W bulbs will also be completely banned on December 31, 2014. The EU also banned the sale of incandescent lamps in 2012. In 2014, the phase-out plans for incandescent lamps in major countries and regions around the world took effect in batches.

The incandescent lamp ban plan is conducive to the full opening of the LED lens lamp lighting market. From 2013 to 2014, major countries and regions in the world began to ban or will begin to ban the sale of incandescent lamps. The three largest markets of China, the European Union and the United States may all double their growth rates in 2014. Driven by the government's policy of phasing out incandescent lamps, the global penetration rate of LED lens lighting will increase the fastest in 2014.

For the consideration of energy saving and emission reduction, various countries have formulated a roadmap for the elimination of incandescent lamps, and gradually prohibit the production and sales of incandescent lamps. The U.S. government promulgated a bill in 2007 that the United States will phase out incandescent lamps in three steps: the first step is to phase out 100W incandescent lamps in 2012; the second step is to further phase out 75W incandescent lamps by 2013, and the third Step from January 1, 2014, a complete ban on all incandescent lamps. Canada also officially banned 75W and 100W incandescent lamps from January 1, 2014, and 40 and 60W bulbs will also be completely banned on December 31, 2014. The EU has also completely banned the sale of incandescent lamps from September 2012. And in mainland China, a roadmap for the elimination of incandescent lamps for general lighting has also been formulated: from October 2012, the import and sale of incandescent lamps of 100W and above are prohibited, and from October 2014, the import and sale of incandescent lamps of 60W and above are prohibited. Lamps; from October 2015 to September 2016, the previous policy was evaluated, the follow-up policy was adjusted, and from October 2016, the import and sale of incandescent lamps of 15W and above was prohibited. On the whole, the main 60W power of the incandescent lamp market will be banned from export and sales in 2014, and the huge general lighting market of LED lens lamps will be fully launched.

In addition to the global ban on sales, cost reductions driving terminal prices are also the main factors driving the outbreak of the LED lens lighting market. According to the "Solid State Lighting Manufacturing Roadmap" issued by the U.S. Department of Energy in 2011, the price of LED lens lamp OEM and LED lens lamp packaging fell by 30% per year during 2010~2015, and fell by 10% per year during 2015~2020. 15%. The price drop can effectively drive the demand for LED lens lamps, and the cost reduction is the endogenous driving force for the price decline of LED lens lamps. There are two driving forces for cost reduction: improvement in light efficiency and reduction in manufacturing cost per unit of product.

The improvement of light efficiency refers to achieving the same brightness while consuming less energy. The light efficiency can be improved in many ways, such as selecting better substrate materials and epitaxial materials in the epitaxial time, the application of flip-chip bonding during chip packaging, which can allow more light to enter the chip, and the optimal design of the optical system at the module level. It can reduce the loss of light and so on.

The reduction of manufacturing cost is the cost control of OEM, including reducing material cost and improving manufacturing efficiency. The actual cost of the LED lens lamp chip is only a part of the total cost. The packaged chip of the 10W bulb accounts for 47% of the total cost, and the chip cost may only account for about 15%. Other costs mainly include packaging, heat dissipation, structural parts, power supply and other costs. . The decline in total cost is not only related to chip manufacturing and packaging, but also structural components, heat dissipation, and power supply design and manufacturing.

Moore's Law in the industry - Haitz's Law points out that the price of LED lens lamp is 1/10 of the original every 10 years, and the performance is increased by 20 times. With the improvement of efficiency and the increase of shipments, the scale effect will appear, the cost will gradually decrease, and the price of LED terminal products will also fall within the acceptable range of the public. The general lighting market will open a 100 billion-level market, allowing many LED lens lamp enterprises benefit.

Judging from the latest survey of the retail price of LED lens light bulbs, in November 2013, the global retail price of LED lens light bulbs that replaced 40 dropped by about 2.7% to US$15.4, of which the price in mainland China dropped by 20.6%. The global average price of goods that replaced traditional 60W incandescent bulbs also fell 0.7% to $21.50. Recently, the price of LED lens lamps has dropped significantly, and the price gap with incandescent lamps has narrowed significantly, which has laid a good foundation for the prosperity of the LED lighting market in 2014.

The lighting market is fully opened, and the next 3 to 4 years will be the golden development period of the industry.

The policy support of major countries in the world and the decline in the cost of LED lens lamps will surely promote the outbreak of the general lighting market of LED lens lamps. The LED lighting market is a large market with a level of 100 billion, which is expected to make the industry maintain a wave of opportunities for a 3-4 year cycle.

According to data from McKinsey Consulting, the penetration rate of LED lens lamps in general lighting in 2011 was about 12%, the penetration rate in 2016 will reach 43%, and the penetration rate in 2020 will be 64%. We can calculate that in 2011, LED lens lamps are universal The size of the lighting market is about 8.5 billion US dollars. By 2016, this figure will reach about 40 billion US dollars (more than 200 billion yuan), and in 2020, it will be a super market of about 69 billion US dollars. The penetration rate of LED lens lamps in the general lighting market is still relatively low, and LEDs still have huge growth space in the general lighting market. The next 3 to 4 years will be the golden development period when the penetration rate of LEDs in the lighting market increases the fastest.